Hello and welcome to my site. This main page is a running blog about my life and things, and on the right you’ll find a menu that can transport you to my various creative pursuits. By day I work as a marketer, but I spend my free time making many of the things that populate […]
Read More Welcome!Imagine how conflicted I was, when the Kindle first came out in 2007. Here was this gadget that never got bigger or heavier even when you stuffed thousands of books onto it. Initially, I resisted. But then I started to wonder: What if you could write on this thing?
Read More The Perfect E-Ink Tablet: My Quest for Productivity NirvanaWe put out an enormous amount of SEO blogs for the size company we were, and many of them ranked very quickly thanks to a high site DR.
This blog was one of many that I wrote during my time there, and it performed the best of any of mine.
Read More SEO BlogsI’ve long identified as a writer, and ever since I was a kid marveling at the joy I got from fantasy books, the term “writer” has had an almost mystical quality to me. Unlike a doctor or a Senator, being a writer doesn’t actually require any kind of bonafide credential or achievement. You string some […]
Read More What is good writing?In 2022, Yeti introduced an exciting new product: the Yonder, a plastic water bottle. Let’s talk about the many reasons this is dumb.
Read More Yeti Made a Stupid Plastic BottleAs millennials have come of age, they brought with them a certain idea that brands should stand for something. This includes your brand.
Read More Your Brand Needs an OpinionIt didn’t take long for us to go from chatting as “Shopgirl” to handing Google every fact of our private lives.
Read More Who Cares About Privacy?“Content” has become a buzzword, and not just in the marketing space. It’s in my job title, it’s the name of the team that I’ve built, and it’s a word I say and write dozens of times a day to mean a half dozen different things. It’s a marketing term that is so ubiquitous nowadays […]
Read More Why Marketing Needs ContentMy previous two installments in the Ft13iNT series (catchy!) were many months ago, and I’m sure you’ve been sitting on the edge of your seat awaiting this conclusion. Maybe the edge of your seat has even bent from all the excitement. Maybe your butt’s gone numb. Well fear not, reader, for here is the third […]
Read More Friday the 13th is Not Good, Parts IX-XIILike the camp counselors in their prized creation, the filmmakers wanted out. They wanted to escape the superhuman grip of Jason Voorhees, and they wanted to get on with their lives, maybe to make a movie about aliens since those were all the rage in the 80s. They just couldn’t do it, though. Jason kept pulling them back in, grabbing them right out of that dinky little canoe and dragging them into the foggy waters of Crystal Lake.
Read More Friday the 13th is Not Good, Parts V-VIIIWhen covid first reared its ugly head and America realized this thing might be for real, plans were made. Being productivity obsessed, most of us dreamt up a million new ways we could spend the time we ordinarily would have been sitting in traffic commuting to work. Thing is, we didn’t just suddenly have a […]
Read More Friday the 13th is Not Good, Parts I-IV
Jonathan Forisha 