Website Redesign

I joined Engrain as the only marketing person, and for a primarily B2B company there were a lot of marketing projects to be taken on. One of the biggest was the fact that the website didn’t accurately show off the product, which at the time was SightMap, interactive software that could be loaded on a […]

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From Above Camel Hill

Sci-fi novel, 87,900 words. Summary: The small town of Camel Hill is nestled in the Sangre de Cristo mountains of southern Colorado, and nothing interesting happens there. Until local legend and corn maze auteur Bill Grabathy finds an asteroid, which happened to bring a murderous alien down with it. Opening night of Grabathy’s Maze is […]

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Scathed: A Spider Story

You can play Scathed here. Background: My brother Josh and I have been running a podcast, Spooky Noodle, for about three years. It consists of us making up and telling each other absurd scary stories. Always looking to expand our vastly strange SN universe, we decided to start making video games. We both picked up […]

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When I joined The CE Shop in 2015, ebooks were a goal to someday work toward, but not something that had already been produced. Our tiny six-person marketing team was busy refreshing a whole website that consisted of hundreds of pages, and anything resembling content marketing was still a ways down the road. Since the […]

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Aventuro 1-10

Background: I love to travel about as much as I love playing with cameras, which is good news because the two really go together well. I started a YouTube channel called The Human Octopus, gave it a cool logo, and dreamed up a future involving a Human Octopus Studios or something of the like. It […]

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Nurture Email Campaigns

A core part of The CE Shop’s marketing efforts is a robust email presence. Anywhere between 8 and 12 million emails go out each month, and many of them are sale related. In 2017, we were dreaming up new ways to engage with leads and envisioned an expansive nurture campaign that relied on content marketing […]

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A Photo a Day

Background: As you may have gleaned from this website, I like taking photos. I’m not sure I’m a particularly great photographer or anything, but I really enjoy the process. To me, photography’s the perfect marriage of creativity and technology, and fiddling around with cameras will probably always be one of my favorite pastimes. Going into […]

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Background: I moved to Denver during the summer of 2015, and pretty quickly missed my film dork friends from Nashville. Having a group to bounce ideas off of, no matter how insane, is a rarity and something I always crave. I posted on reddit, looking for like-minded creators, but didn’t have any luck. Finally I […]

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Style Guide

I’ve long been cursed by an attention to detail for writing. Yes, it’s helped me craft sentences I can be proud of, but it’s also made a lot of people roll their eyes at my corrections over the years, and it’s forced me to stay awake at night thinking in horror of all the improper […]

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The Caterers

Background: This was my last short film in Nashville. Over the previous few years, I’d gradually collected a group of actors that I liked working with, and I’d recently met a producer named Emily Steele who I worked with to make this. It was one of my only solo productions in Nashville, and it kept […]

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